• Nevada Fresh Pak Truck
  • Nevada Fresh Pak Poster
  • Nevada Fresh Pak

Nevada Fresh Pak

Family-owned Grower of Organic Leafy Greens and Vegetables

Yerington, Nevada

Challenge:
Refine existing brand to compliment Peri & Sons Farms brand. Develop communications programs to build brand of relatively new company division.

Solution:
Leveraging the brand platform of Peri & Sons Farms, a developed a new tagline – “Where Fresh Lives.” Refined existing logo with matching type face and color palette. Develop library of photographic and graphic elements used in retail and wholesale packaging programs, including plastic produce bags and labels, corrugated cartons, and new highly-visible wrapped delivery trucks.

Results:
Sales continue to grow as the communications programs expand into advertising, print collateral and online.

Client:

Nevada Fresh Pak

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